The traditional automotive supply chain is centered around cost efficient production of physical parts, systems and engineering services whereas large parts of the new automotive supply chain will be built around software applications, digital content and network services. Most important for the new automotive supply chain is the development of a powerful IT infrastructure backend to deliver digital services to the consumer in the vehicle. Furthermore software applications have to be developed or adapted which can be used in a vehicle context. Proven business models for software, digital content and network services from the information and communication industry need to be customized to the requirements of the automotive industry. In this new eco-system the key differentiation criteria for automotive OEM’s will be the integration of application user interfaces in the vehicle, the range and the quality of the offered IT services as well as the user adaptive and location-based implementation of these services.
The NVF works in two streams, covering technical and business issues:
Main topics of the technical stream:
- Upcoming new communication standards which are relevant for the connected vehicle and its supply chain
- IT infrastructure aspects of the connected vehicle including IT security
- New generations of mobile devices and mobility platforms which are relevant for the connected vehicle
- Software applications, digital content and location-based services
- Mobile payment/mobile advertising
Main topics of the business stream:
- Lessons learnt from successful business models in the telecommunication/IT world (from voice to data services, business with digital content, business with software apps) and its relevance for the connected vehicle
- Key players in the eco-system of the “new automotive supply chain”
- Business models from the Enterprise IT (such as license models) that can work in context of the “connected vehicle”.